'Woman' magazine- Alfred Hitchcock article analysis
Sir Alfred Joseph Hitchcock was an English film director and producer who was said to have been the most influential director of all time and had directed some of the greatest British films of the 20th century. He only used blonde women in all of his film making career which implies that their role in the thrillers was a damsel in distress role and there to look good and for scopophilia.
Here is a short documentary on Hitchcock and his work:
“They’re like snow-capped volcanoes” This simile suggests that they are cool on the outside but full of sexual desire on the inside. This shows that the British women are only there to please the men, as they are objects that need a man to guide and influence them. This is his main point as it is in bold at the top of the page. It indicates that Hitchcock is a man who only sees women for their appearance as this is how he defines British women.
When Hitchcock refers to British women’s magic, he is not referring to any talent or intelligence but to their beauty and sexual desire. This shows that he does not think that British women have any positive traits that are more substantial than their looks which objectifies women because he is portraying them as something to be appreciated on their physical looks alone.
Because this article was included in the magazine it is unlikely to offend the readers because otherwise it would not be included. A rich and influential man praising British women would have a mainstream response of women being glad to be gaining the affirmation of a male, which demonstrates the social hierarchy of the time because even when a man is objectifying women and complimenting them purely on looks, although controversial, it still gains a positive response from women because he is an influential man which means that his opinion would hold more importance than that of another woman who do not have as much influence.
Because Hitchcock’s response was not considered offensive to most readers this gives a clear representation of the normal views of the time which would be shocking today. For example he says that the first sign of indifference in a wife is when her cooking suffers which, firstly, suggests that a wife should do the cooking and her place is in the kitchen, and secondly, suggests that a woman cannot express her discontent with words because he thinks they are not intelligent enough.
When referring to his wife, he says he “snatched her up 39 years ago” which shows that his wife has followed the moral code of not divorcing from their husband because it is deemed improper. Also the verb “Snatched” suggests that Hitchcock feels a sense of ownership over his wife which is commonplace for men at this time. He also says that he doesn’t “regret one moment of our life” this shows that British women are constant fun and there to please him as his wife wouldn’t of had much of a life as she would have been there to almost serve Alfred. However the statement would make British women reading the article happy and contented as they are being praised, this is what the magazine editor would want as it will help bring readers back again as they are being affirmed.
Here is a short documentary on Hitchcock and his work:
“They’re like snow-capped volcanoes” This simile suggests that they are cool on the outside but full of sexual desire on the inside. This shows that the British women are only there to please the men, as they are objects that need a man to guide and influence them. This is his main point as it is in bold at the top of the page. It indicates that Hitchcock is a man who only sees women for their appearance as this is how he defines British women.
When Hitchcock refers to British women’s magic, he is not referring to any talent or intelligence but to their beauty and sexual desire. This shows that he does not think that British women have any positive traits that are more substantial than their looks which objectifies women because he is portraying them as something to be appreciated on their physical looks alone.
Because this article was included in the magazine it is unlikely to offend the readers because otherwise it would not be included. A rich and influential man praising British women would have a mainstream response of women being glad to be gaining the affirmation of a male, which demonstrates the social hierarchy of the time because even when a man is objectifying women and complimenting them purely on looks, although controversial, it still gains a positive response from women because he is an influential man which means that his opinion would hold more importance than that of another woman who do not have as much influence.
Because Hitchcock’s response was not considered offensive to most readers this gives a clear representation of the normal views of the time which would be shocking today. For example he says that the first sign of indifference in a wife is when her cooking suffers which, firstly, suggests that a wife should do the cooking and her place is in the kitchen, and secondly, suggests that a woman cannot express her discontent with words because he thinks they are not intelligent enough.
When referring to his wife, he says he “snatched her up 39 years ago” which shows that his wife has followed the moral code of not divorcing from their husband because it is deemed improper. Also the verb “Snatched” suggests that Hitchcock feels a sense of ownership over his wife which is commonplace for men at this time. He also says that he doesn’t “regret one moment of our life” this shows that British women are constant fun and there to please him as his wife wouldn’t of had much of a life as she would have been there to almost serve Alfred. However the statement would make British women reading the article happy and contented as they are being praised, this is what the magazine editor would want as it will help bring readers back again as they are being affirmed.
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